Avid fans of cheese are sure to get a kick out of the new Burger King The Real Cheeseburger that will provide diners with a deliciously cheesy sandwich to try out.
The sandwich features a sesame seed bun that's filled with 20 slices of American cheese with no meat, condiments or seasoning. This helps to put the cheese in the spotlight in a big way and is likely only going to be appealing amongst diners who have a real penchant for American cheese.
The Burger King The Real Cheeseburger is being offered at participating location in Thailand where patrons can pick on up for 109 Thai baht, which converts to roughly $3.16. The sandwich is only available for a limited time.
Cheese-Only QSR Sandwiches
The Burger King The Real Cheeseburger Has 20 Slices of Cheese
Trend Themes
1. Cheese-only QSR Sandwiches - Opportunity for quick-service restaurants to explore cheese-focused menu items as a niche offering.
2. Cheese-centric Dining Experiences - Potential for innovative dining establishments to create unique cheese-centered menus and dining concepts.
3. Cheese as a Main Ingredient - Rise in demand for dishes where cheese takes center stage, creating opportunities for food manufacturers and suppliers to develop new cheese products.
Industry Implications
1. Quick-service Restaurants - Idea for fast food chains to incorporate more cheese-based options into their menus to cater to cheese enthusiasts.
2. Fine Dining Restaurants - Opportunity for high-end restaurants to introduce cheese-focused tasting menus and experiences to attract cheese connoisseurs.
3. Food Manufacturing and Suppliers - Chances for companies in the food industry to develop and supply new cheese products that cater to the growing demand for cheese-centric dishes.