It's easy to appreciate the environmental friendliness of an e-bike as compared to a car, but for parents who need to shuttle their kids to and from school everyday, that appreciation is typically only theoretical with 'The Load' from e-bike company Riese & Muller, even parents can take advantage of electric riding.
'The Load' offers the electric power that consumers have come to expect from Riese & Muller, but it also packs an impressive amount of space for riding with little ones. It has stock dual-protected child seats that feature seat belts and side bars, so kids riding along can stay safe. It also has an optional child cover to protect younger kids from the elements.
Comfy Kid-Carrying E-Bikes
'The Load' is a New E-Bike from Riese & Muller
Trend Themes
1. Comfy Kid-carrying E-bikes - Disruptive innovation opportunity: Explore the market for customizable and comfortable e-bikes that cater specifically to parents who need to transport their children on a daily basis.
Industry Implications
1. E-bike Manufacturing - Disruptive innovation opportunity: Design and manufacture e-bikes that are equipped with child-friendly features such as protected child seats and weather protection for younger kids.