Cosmetic connoisseurs can now celebrate their love for their favorite underwater Disney character from the confines of their vanity mirror, with the introduction of Spectrum The Little Mermaid Collection.
The collection is comprised of two brush sets, one inspired by Ariel and one inspired by Ursula. Both sets arrive in the appropriate colorways and feature a unique portrait of the character inside of a shell-inspired carrying case. Those looking for something a little extra will be interested in the line's unique treasure set, which was inspired by Ariel's spoon collection and features brushes that are reminiscent of these utensils.
In an official statement, the brand stated "It is an incredible honor to be working with a global brand so rich in heritage. We grew up with Disney and for us it represents a magical, colorful and inspirational world."
Mermaid Princess Brush Sets
The Little Mermaid Collection was Inspired by Ariel and Ursula
Trend Themes
1. Character-themed Cosmetic Collections - Opportunity to create makeup brush sets and accessories inspired by popular characters from movies, TV shows, and books.
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3. Cosmetic Collaboration with Established Brands - Collaborating with well-known brands, such as Disney, can create unique and highly sought after cosmetic collections.
Industry Implications
1. Cosmetics - The cosmetics industry can tap into the trend of character-themed brush sets and limited edition products to attract more customers and increase sales.
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