The KonMari method was made popular by Marie Kondo. It is an approach to organization that prompts individuals to get rid of physical items that do not bring them joy. Building off of this is Michele Delory — a consultant and professional organizer, who works with eBay to identify the four shopping trends for 2020. Delory owns the website 'Modern & Minimalist,' which details what the KonMari method is and allows for people to book a tidying session with her. She is based in Toronto, Ontario.
According to the certified KonMari consultant and eBay, shoppers are increasingly conscious about sustainability and their preference to support local businesses is growing. Another trend that is identified is the further embrace of the sharing economy, as well as the emphasis on healthy lifestyles.
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Michele Delory, a Consultant on the KonMari Method, Partners with eBay
Trend Themes
1. Sustainability Consciousness - Businesses can capitalize on the trend by offering eco-friendly products or incorporating sustainable practices into their operations.
2. Support for Local Businesses - Opportunities for disruption exist in creating platforms or services that connect consumers directly with local businesses.
3. Sharing Economy Expansion - Innovative businesses can disrupt traditional industries by developing platforms that enable sharing of resources, such as co-working spaces or ride-sharing services.
Industry Implications
1. E-commerce - E-commerce platforms can explore partnerships that promote sustainable products or highlight local businesses to cater to the growing consumer preferences.
2. Professional Organizing - Professional organizers can integrate the concept of the sharing economy and healthy lifestyle choices to expand their services and attract a broader customer base.
3. Home Decor and Organization - Companies in the home decor and organization industry can develop innovative solutions that align with sustainability trends and cater to the demand for local and eco-friendly products.