Microsoft has announced a new organization named 'The Carbon Call.' This organization was created through a collective collaboration with over 20 organizations. However, Microsoft and 'ClimateWorks Foundation' will head the initiative. The Carbon Call was founded based on the recent increase in demand for carbon neutrality and the various accompanying initiatives made by businesses to become carbon neutral.
The Carbon Call will address issues of inconsistency, inaccuracy, and unreliability in carbon accounting. Currently, each entity accounts for emissions in a different way which allows for the skewing of data. The Carbon Call will provide a consolidated framework that accurately represents the end-to-end emissions of an entity. This platform will increase the transparency of businesses and as a result, will increase public trust.
Consolidated Carbon Accounting Initiatives
The Carbon Call Will Streamline Emissions Tracking
Trend Themes
1. Consolidated Emissions Tracking - Developing a system that streamlines emissions tracking using consolidated data to provide transparency and accuracy for businesses and organizations.
2. Carbon Neutrality Initiatives - Exploring initiatives for businesses and organizations to become carbon neutral, a growing focus in today's global climate crisis.
3. Transparency and Public Trust - Increasing transparency among businesses to enhance public trust around their environmental responsibility efforts.
Industry Implications
1. Tech - Creating carbon accounting software or tools that could integrate with The Carbon Call initiative to streamline emissions tracking processes for businesses.
2. Sustainability Consulting - Providing consulting services that help businesses to become carbon neutral by identifying areas for improvement, making recommendations, and tracking progress.
3. Energy - Investing in carbon reduction technologies that could help decrease carbon emissions for businesses in various industries, particularly those with high carbon footprints.