If you've ever looked at the comments on the majority of YouTube videos or major commenting sections of newspapers or the like, you'll see that the 'Thank You Hater!' video is addressing a real occurrence. The cheerful, upbeat and hilariously sarcastic video by Clever Pie and Isabel Fay features lyrics like "You are a... Sexually aggressive, racist, homophobe, misogynistic, cowardly, illitterate, waste of human skin."
Somehow these lyrics are sung and danced to in a fun, 50s retro-diner kind of way. The video features some of the classic troll signatures that make little sense, but are horribly offensive. Other people who have had negative comments directed at them make an appearance (including a poor misery bear), to discuss their experience with Internet trolls. The Thank You Hater! video is a hilarious take on an ongoing Internet issue.
Troll Combatting Melodies
The 'Thank You Hater!' Jingle is a Clever Response to Rude Internet User
Trend Themes
1. Online Trolling - Disruptive innovation opportunity: Develop AI-powered algorithms or moderation tools to detect and combat online trolls in real-time.
2. Cyberbullying - Disruptive innovation opportunity: Create innovative platforms or apps that promote digital empathy and provide support for victims of cyberbullying.
3. Positive Internet Culture - Disruptive innovation opportunity: Build online communities or platforms that foster positivity, kindness, and constructive discussions, countering the negative aspects of the internet.
Industry Implications
1. Social Media - Disruptive innovation opportunity: Develop advanced content moderation tools and features that effectively combat online harassment and hate speech.
2. Online Media - Disruptive innovation opportunity: Create interactive online platforms or channels that actively engage with users to promote respectful dialogue and discourage trolling behavior.
3. Education Technology - Disruptive innovation opportunity: Integrate digital empathy training and resources within educational platforms to address cyberbullying and promote positive online behavior among students.