Inidia Mahdavi has an exceptionally interesting technique when it comes to combining color and it is shown in her latest textured rug collection. The interior designer embraces the special dimensions and properties before she decides on a color palette. Mahdavi shares that when she was working on ‘The Gallery at Sketch,’ she chose pink because it was a delicate contrast to the "provocative and whimsical art of David Shrigley." Since then, The Gallery at Sketch has been a beloved reference for the interior design community, which marvels at the millennial aesthetic and the color narrative that came intuitively to India Mahdavi.
The new textured rug collection by the designer is informed by geometric patterns, raised textural motifs and interesting nuance combinations that will most certainly become ubiquitous within interior design.
Photo Credits: Manufacture Cogolin, Claire Israel
Unconventionally Colored Textured Rugs
India Mahdavi’s Rugs Dazzle the Interior Design Community
Trend Themes
1. Textured Rug Designs - Expanding on unconventional color schemes and geometric patterns, textured rug designs are becoming an emerging trend in the interior design industry.
2. Color as a Design Element - Designers are increasingly breaking from traditional color schemes and experimenting with unconventional, yet cohesive, color palettes and narratives.
3. Geometric-patterned Decor - Geometric patterns are becoming increasingly popular across multiple design industries, especially in home decor and textiles.
Industry Implications
1. Interior Design - Opportunities for disruptive innovation in the interior design industry include the development of new textures, materials, and techniques for creating premium, one-of-a-kind rugs.
2. Textile Manufacturing - Rug manufacturers can explore the development of unique textures and finishes for more visually arresting rug designs that appeal to customers looking for individualized pieces.
3. Home Decor Retail - Home decor retail companies can capitalize on this trend by sourcing or creating unique rugs that offer textures and striking designs that captivate customers and generate higher demand.