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Olé Cocktail Co. Launches the ‘Tequila Variety Pack’ in Canada

Olé Cocktail Co. is launching a new ‘Tequila Variety Pack’ that will spice up your summer activities. The pack includes four flavors: the ‘Classic Margarita,’ ‘Paloma,’ ‘Chilli Mango,’ and ‘Tequila Sunrise,’ all packaged in a sleek box for easy consumption. The ‘Tequila Sunrise’ arrives as Olé Cocktail Co.’s newest tequila flavor, utilizing orange juice, pomegranate, agave nectar, and blue weber agave tequila for a tropical fusion of flavors at only 130 calories.

The ‘Tequila Variety Pack’ is made with agave nectar from Mexico and contains no artificial flavors or sweeteners. The Olé Cocktail Co. brand is proud to be Canadian-founded and will continue to provide its customers with flavorful premium tequila cocktails.

The ‘Tequila Variety Pack’ will be distributed alongside the new ‘Tequila Sunrise’ flavor in BC and Alberta.
Trend Themes
1. Flavored Tequila Boom - The demand for flavored tequila packs is on the rise, leading to a boom in the tequila market.
2. Convenience in Packaging - Packaging innovation aimed at providing convenience in consumption and transportation could disrupt the tequila industry positively.
3. Health-focused Tequila - There is an opportunity to create a health-focused tequila industry targeting health-conscious consumers with low sugar and low-calorie options.
Industry Implications
1. Alcohol Industry - The alcohol industry is poised to benefit from the rising demand for flavored tequila packs.
2. Packaging Industry - The packaging industry has an opportunity to innovate and design convenient packaging solutions for tequila brands catering to the on-the-go millennial market.
3. Health & Wellness Industry - The health and wellness industry can team up with tequila brands to create low-calorie and low-sugar options, appealing to health-conscious alcohol consumers.

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