The Technology in Sport infographic wonders if our technological advancements are progress or cheating.
Science has made strides in every sport. The Speedo LZR Racer, for instance, is a swimming suit that's made from hydrophobic polyuerenthane material, utilizes NASA Fluid Dynamics expertise and is said to increase buoyancy and compression. In 2009, 93 world records were broken while wearing the suit, leading the FINA to ban its use the following year.
The Speedo LZR Racer is one innovation included in the Technology in Sport infographic, which also covers running (the Nike Pro Turbospeed Suit) and cycling (the Giro Rosa). The infographic considers what we, as athletes, want to gain from sport and sports contests, settling on: equality of contest, demonstration of skill and exciting spectacle as the main components.
Sport Tech Infographics
The Technology in Sport Infographic Considers the Downfalls
Trend Themes
1. Technological Advancements in Sport - Opportunity for businesses to develop and market innovative sports equipment and gear that enhance performance.
2. Ethics in Sports Technology - Potential for companies to capitalize on the growing demand for ethical and fair sports technology solutions.
3. Enhancing Athlete Experience - Disruptive innovation opportunities exist for businesses to create immersive and engaging sports experiences using technology.
Industry Implications
1. Sporting Goods Industry - The rapidly evolving sporting goods industry presents a fertile ground for disruptive innovations that cater to the changing needs of athletes.
2. Sports Technology Industry - The sports technology industry is poised for growth as businesses explore new ways to integrate technology and enhance athletic performance.
3. Sports Marketing Industry - The sports marketing industry can leverage disruptive innovations in sport tech to create unique and compelling content that engages audiences.