Taco Bell is on a mission to right its breakfast wrongs and it has hired a Taco Bell Brand Apologist to do so.
Taco Bell is known for some of the more unusual breakfast creations – the Naked Eggs Tacos just to name one – and some have certainly been more successful than others. In an attempt to apologize for these past breakfast blunders, the brand has recruited actor and comedian Pete Davidson as its official Taco Bell Brand Apologist. Davidson kicked off his duties with an ad called 'The Apology,' which asks fans to forgive the brand for its more unfortunate breakfast dishes.
In addition to the ad, Taco Bell is also hosting a series of Bell Breakfast pop-up restaurants in select cities that will serve Breakfast Crunchwraps, as well as other menu items throughout the day.
Breakfast Menu Apology Tours
Taco Bell Hired Pete Davidson to Be Its Taco Bell Brand Apologist
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Industry Implications
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