Fans of candy and a good night of sleep will find the best of both worlds in the Sweet Sleep Bed created by Skittles and Simmons. This one-of-a-kind bed includes a candy dispenser and it opens up to reveal a twin-size murphy bed, complete with a gel memory foam mattress.
Only one Sweet Sleep Bed exists and it will be sold to one lucky candy lover for just $1.50, the average price of a pack of Skittles candy. The one-of-one bed is set to go on sale on December 13th and it will go on a first come, first serve basis. Fans can follow the brands on social media for hints about the exact time that the bed will be made available for purchase.
Candy-Dispensing Beds
Skittles & Simmons Created the Sweet Sleep Bed with a Candy Machine
Trend Themes
1. Sleep-dispensing Beds - Creating beds that not only provide comfort but dispense something with a potential ‘surprise factor’ like candy or perfume, could provide an exciting and memorable customer experience.
2. Interactive Furniture - Developing furniture, especially beds, with interactive elements such as candy dispensers could further engage customers and increase the demand for unique and memorable furniture pieces.
3. Limited Edition Unique Products - Creating custom-made one-of-a-kind beds can elevate a brand's exclusivity and stoke customer loyalty, with the bed and brands likely gaining traction across various social media platforms.
Industry Implications
1. Furniture - The furniture industry could stand an opportunity to create innovative and unique pieces by incorporating interactive elements that appeal to customers' senses.
2. Confectionery - Innovation in the candy industry, including collaborations with unique furniture brands like Simmons could increase brand relevance and customer appeal.
3. Marketing and Advertising - The Sweet Sleep Bed is an example of experiential marketing, which could provide new opportunities for companies to captivate customers and promote brand values.