Peanuts and streetwear imprint BAIT works in collaboration once again -- this time, the duo design a sustainable capsule to celebrate Earth Day 2020. The collection features tote bags, sweaters, graphic tees, and additional carrying options. To embody the theme entirely, BAIT draws in the help of Upcycle LA to create tees and sweaters from 60% recycled plastic bottles that have been collected throughout America.
The rest of the 40% is made from recycled fabric that have been collected from old cotton and tees. To do this, it takes about five plastic bottles per item and standout item is the Our World Tote Bag that comes in green and heather gray -- it features Snoopy sleeping on top of the Earth.
Environmentally Friendly Graphic Apparel
Peanuts and BAIT Join on a Sustainable Capsule of Goods
Trend Themes
1. Sustainable Fashion - Opportunity for brands to create eco-friendly apparel using recycled materials.
2. Collaborative Design - Potential for collaborations between different brands to create unique and sustainable fashion collections.
3. Upcycled Materials - Innovation in using materials like recycled plastic bottles and old cotton to create new fashion items.
Industry Implications
1. Fashion - Fashion brands can incorporate sustainable practices and materials into their design and manufacturing processes.
2. Streetwear - Streetwear brands can explore eco-friendly options and collaborate with other brands for sustainable fashion collections.
3. Environmental Goods - Companies can specialize in creating and promoting environmentally friendly products, such as tote bags and apparel made from recycled materials.