Wilderness-Inspired Workwear

View More

Dickies Unveils Its New Outdoor-Ready 'Survivalist' Collection

Iconic workwear label Dickies has launched its 'Survivalist' collection, a new ensemble of functional, camo-covered clothing designed for outdoor exploration.

As a whole, the collection leverages many military-inspired elements and technical materials to deliver an impressive range of practical yet stylish men's and women's pieces. Headlining the capsule is the brand's new Pacific Pant, which reworks Dickies signature workwear slacks by introducing a lightweight ripstop fabric and zippers that can be used to turn the pants into shorts.

In addition, the collection offers several standout outerwear items, including flannel shirts, a gilet vest, and minimalist pullover hoodies. Meanwhile, rounding out the offerings is an impressive assortment of accessories such as orange-colored socks, bucket hats, and trucker hats, all of which were designed to elevate everyday outfits by offering customers a unique utilitarian add-on.
Trend Themes
1. Wilderness-inspired Workwear - The popularity of outdoor activities and workwear clothing has spurred an opportunity to create workwear that is both functional and fashionable.
2. Military-inspired Fashion - The use of military-inspired elements and technical materials in fashion design has opened up an opportunity to create stylish yet practical outdoor clothing.
3. Utilitarian Accessories - The trend towards utilitarian accessories that are both practical and stylish has created an opportunity for designers to create add-ons that enhance outdoor outfits.
Industry Implications
1. Fashion Industry - The fashion industry can cater to the growing demand for functional yet fashionable outdoor clothing that suits changing consumer lifestyles.
2. Outdoor Retail Industry - The outdoor retail industry can come up with new offerings inspired by Dickies' Survivalist Collection that provide customers with high-quality, durable and functional clothing designed for the outdoors.
3. Accessories Industry - The accessories industry can bank on the consumer's need for utilitarian accessories that are both practical and stylish and design items that cater to the same.

Related Ideas

Similar Ideas
VIEW FULL ARTICLE