The concept of feminine sneakers might seem like something of an oxymoron given that the basic shape is traditionally associated with a rather masculine aesthetic, but the Supra Women’s Spring 2014 Collection looks to push past those notions by splattering each pair with a vibrant touch of floral patterning.
Featuring purple and lavendar hues amidst pops of pink, the Supra Women’s Spring 2014 Collection features a variety of styles ranging from high and low tops to trainers that are set for athletic training. Sporting that classically understated Supra style that simply can’t be mistaken, the Supra Women’s Spring 2014 Collection further enhances the breadth of options for girls looking to opt for a casual sneaker without the classic black color scheme.
Available soon, the Supra Women’s Spring 2014 Collection is sure to wow.
Feminine Floral Kicks
The Supra Women’s Spring 2014 Collection Boasts Beautiful Patterns
Trend Themes
1. Feminine Sneakers - The trend of incorporating feminine elements into traditionally masculine sneakers offers opportunities for brands to expand their offerings and appeal to a wider customer base.
2. Floral Patterns - The use of vibrant floral patterns on sneakers challenges traditional design norms and allows for unique and eye-catching footwear options.
3. Diversification in Sneaker Colors - The shift away from classic black color schemes in sneakers provides an opportunity for brands to experiment with different colors and attract customers who prefer a more vibrant and expressive style.
Industry Implications
1. Footwear - The footwear industry can capitalize on the trend of incorporating feminine elements and floral patterns into sneakers by creating new collections that appeal to a larger audience.
2. Fashion - The fashion industry can leverage the trend of diversification in sneaker colors to create capsules or collaborations that cater to customers seeking unique and unconventional footwear options.
3. Athletic Wear - The athletic wear industry can embrace the trend of feminine sneakers by designing and marketing trainers that cater to women's athletic training needs while also incorporating stylish and floral designs.