Superzero's Shampoo Bar for Flakes and Itchy Scalp is formulated to calm one's scalp before cleansing. The shampoo bar is not only gentle on sensitive and dry scalps but is also plant-based, vegan, cruelty-free and palm-free.
In addition to its gentle formula that soothes and calms flake and itch-prone scalps, this product is also economical with each shampoo bar featuring 3.4oz of product per piece, the equivalent of two to three larger 8.4oz shampoo bottles.
Superzero's Shampoo Bar for Flakes and Itchy Scalp is also available in a mini size ideal for travel and can be purchased individually or through the brand's subscription model which saves consumers 10% off on every purchase. In addition to its gentle and cruelty-free shampoo bars, Superzero also carries a range of solid conditioners for various hair types along with travel bag and case accessories for products.
Anti-Itch Shampoo Bars
Superzero's Shampoo Bar for Flakes and Itchy Scalp is Plant-Based
Trend Themes
1. Plant-based Shampoo - Opportunity for the growing popularity of plant-based and sustainable personal care products in the beauty industry.
2. Shampoo Bars - Disruptive innovation potential for shampoo bars in the convenience and eco-friendly personal care markets.
3. Subscription Model - Subscription-based purchasing trend for beauty products, particularly for customers who value convenience and recurring savings.
Industry Implications
1. Beauty - Opportunity for beauty companies to shift towards plant-based, sustainable and eco-friendly personal care products, including shampoo bars.
2. Retail - Disruptive innovation opportunities for retailers to offer alternative, more convenient and eco-friendly ways for customers to purchase personal care products, like subscription models.
3. Ecommerce - Opportunity for e-commerce platforms to feature and promote subscription models, eco-friendly personal care products, and shampoo bars to cater to consumer preferences and trends.