Looks like Diesel is betting that big and bad are going to be in style this year, and that when it comes to watches, bigger is better. Some of the watches in the new SuperBadAss collection from Diesel, which have three to four watches all co-mingling in one package, are indeed big.
Although the watches in the SuperBadAss collection from Diesel are kind of cool looking, I think that they would suit someone like Christopher Mintz-Plasse (AKA McLovin) more than myself. And maybe that’s why Diesel decided to run with the ‘Superbad’ theme.
Big Bad Watches
Diesel's Superbadass Collection is Super Bad
Trend Themes
1. Big Watches Trend - Large and bold watches are becoming essential fashion accessories.
2. Multi-watch Collection Trend - Multiple watches in one package are becoming more popular in fashion and accessory industries.
3. Celebrity-inspired Fashion Trend - Fashion brands are replicating fashion styles of celebrities to target specific audiences.
Industry Implications
1. Fashion Industry - Fashion brands can design and market large, bold watches as a new fashion accessory trend.
2. Watch Industry - Watch companies can create multi-watch collections for consumers who would like to wear different watches on different occasions.
3. Celebrity-endorsed Product Industry - Companies can use celebrities as brand ambassadors to endorse and market multiple-watch collections to reach a larger audience.