Jared K Nickerson, founder of the Seatle-based design studio Jthree Concepts, recently came up with a few illustrations of tooth-rotting sweets titled, 'Super Mega Cavity.'
From knife-wielding frozen treats uttering threats like, "Buy lime or I'll cut you," to the inappropriate double entendres of raunchy wieners, Nickerson doesn't hold back. Through a cute and punchy illustrative style, he manages to pull off this sort of humor without coming off as crass or creepy.
The primary focus of Jthree Concepts centers around character, logo, editorial, textile and videogame design; the studio also specializes in branding and art direction. It has done work in these various fields for prominent, industry-leading clients such as Nike, Coca-Cola, Adidas, K2 Snowboards, Activision and CultureClub.
Irreverent Ice Cream Illustrations
'Super Mega Cavity' by Jared K Nickerson is Wry and Funny
Trend Themes
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Industry Implications
1. Advertising - The humorous and edgy approach of Jthree Concepts in their ice cream illustrations can inspire advertisers to incorporate unconventional elements and humor in their campaigns to engage with audiences.
2. Design - The character-focused and punchy illustrative style seen in Jthree Concepts' 'Super Mega Cavity' ice cream illustrations can inspire designers to experiment with humor and unconventional elements in their work.
3. Branding - The strong and unconventional branding approach of Jthree Concepts in their 'Super Mega Cavity' illustrations can encourage companies to stand out by incorporating edgier and more humorous elements in their brand identity.