Sephora recently launched the Sweet Picks Summer Essential Set which contains six products that are totally going to rock your world during the warmer months. Offered at an accessible price, the kit boasts "the perfect combo of sweet, juicy, and nourishing products" that have been hand-picked by the experts at Sephora.
The Sweet Picks Summer Essential Set includes three full-sized products and three in trial size. From the former category, consumers get to enjoy full-effect goodness from the Lancôme Juicy Tubes Original Lip Gloss (in Spring Fling), the FENTY BEAUTY by Rihanna Cheeks Out Freestyle Cream Blush (in Summertime Wine), and the SEPHORA COLLECTION Clean Face Mask – Pineapple (in Pineapple). For travel-sized goods, the kit includes the GLOW RECIPE Watermelon Glow Niacinamide Dew Drops, the LANEIGE Lip Sleeping Mask, and the Briogeo Be Gentle, Be Kind™ Avocado + Kiwi Mega Moisture Superfoods Hair Mask.
Hand-Picked Summer Essential Sets
Sephra’s Sweet Picks Summer Essentials Set Boasts Six Products
Trend Themes
1. Summer Essential Sets - The creation and promotion of summer essential sets can be an opportunity to target consumers searching for products specifically curated for the warmer months.
2. Travel-sized Products - Offering travel-sized summer skincare and beauty products within sets or individually can attract consumers on the go and in need of easily portable options.
3. Hand-picked Products - Creating hand-picked product sets can add value for consumers by offering expertly curated options that they may not have considered before.
Industry Implications
1. Beauty and Skincare - Companies in the beauty and skincare industry can benefit from creating summer essential sets and offering travel-sized products to cater to consumers searching for seasonal product options.
2. Retail - Retailers can take advantage of trends in hand-picked product sets by creating their own based on popular or upcoming products.
3. E-commerce - E-commerce platforms can use trends in offering travel-sized products to attract busy consumers looking for convenient purchasing options for summer skincare and beauty products.