Loose-Fitting Tailored Menswear

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Studio Nicholson Unveils Visually Soothing SS22 Collection

British fashion brand Studio Nicholson has officially unveiled its Spring/Summer 2022 collection -- an expansive assortment of garments that sees the label doubling down on its luxurious minimalism and vintage-inspired cuts.

According to the label, the new collection blends '50s-era Ivy League looks with the Americana styles of the 1990s. And as a result, delivers an eclectic collection of contemporary pieces with a focus on relaxed silhouettes and neutral-toned hues. Standout items include cable-knit sweaters, classic overcoats, collegiate-inspired cardigans, loose-fitting slacks, mid-washed denim jeans, and a variety of modern tailored pieces.

Key colors found throughout the capsule include white stone, cream, cherry cola, dark navy, hazelnut, persimmon, oatmeal, sage, and more. All of which, when pieced together, create a visually soothing aesthetic that is sure to appeal to those with a more subdued but stylish sensibility.
Trend Themes
1. Relaxed-fitting Menswear - Design clothing lines that prioritize comfort while maintaining a tailored aesthetic
2. Vintage-inspired Menswear - Incorporate retro aesthetics into modern clothing to create unique and timeless pieces
3. Neutral-toned Menswear - Create visually calming collections by sticking to earthy and subdued colors
Industry Implications
1. Fashion - Innovate the fashion industry by creating luxury clothing lines that prioritize comfort in addition to a tailored aesthetic
2. Textile - Utilize sustainable and comfortable materials to create vintage-inspired menswear that is both stylish and environmentally-friendly
3. Retail - Take advantage of the trend of relaxed-fitting, vintage-inspired menswear by offering a carefully curated selection of such clothing in established retail stores

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