The new Woman-Hood Summer 2013 collection from Dimepiece rejects the traditional notion of women's fashion as soft and feminine, choosing instead to embrace urban streetwise fashion targeted at the bold, modern woman.
Woman-Hood features everything from grungy band tees to crop tops to tie-dyed ensembles. However, all of these different styles are held together as a collection by their departure from the traditional feminine styles of floral dresses and pastel-colored blouses.
The collection takes historically masculine fashion trends and twists them to make them both striking and flattering outfits for women. One such outfit takes a baseball cap, a crop top and a floor-length skirt, combines them and adds a men's plaid shirt tied around the waist. The result is a daring masculine ensemble that also exudes femininity.
With streetwise fashion like that of the 'Woman-Hood' collection modern women can choose to abandon traditional feminine fashion while still looking chic and fashionable.
Playfully Sporty Streetwise Fashion
The Dimepiece Woman-Hood Collection Targets Modern Urban Women
Trend Themes
1. Urban Streetwise Fashion - Embrace the trend of urban streetwise fashion by offering bold and modern clothing options for women.
2. Departure From Traditional Feminine Styles - Provide fashion choices that reject traditional feminine styles and offer unique and edgy alternatives.
3. Twisting Masculine Fashion Trends - Create innovative designs by incorporating traditionally masculine fashion trends, twisted to be striking and flattering for women.
Industry Implications
1. Fashion Retail - Retailers can tap into the demand for urban streetwise fashion by offering a wide range of bold and modern clothing options for women.
2. Online Clothing Subscription Services - Online clothing subscription services can explore the market potential of providing unique and edgy fashion choices that depart from traditional feminine styles.
3. Fashion Design - Fashion designers can experiment with twisting masculine fashion trends to create innovative and stylish clothing options for women.