The Ones 2 Watch 'Barbican' series is a celebration of street youth and their effortless sense of style. Rather than showcasing images that are overly posed, this editorial highlights portraits that appear raw and candid in their look and feel.
Spotlighting fashions from Ming Pin Tien, American Apparel and Smoke and Mirrors London, this editorial fuses distressed denim staples with textural tops and simple casuals that evoke a Normcore aesthetic.
Endorsing comfort, this street youth editorial boasts wearable pieces rather than fashions that are purely artistic. The shoot is also accented with fresh-faced and bare makeup applications and features hairstyles that are also low-maintenance. The editorial illustrates this generation's carefree sense of style and proves that less can be more when achieving a standout look.
Candid Street Youth Editorials
The Ones 2 Watch 'Barbican' Series Highlights Adolescent Fashions
Trend Themes
1. Street Youth Fashion - Opportunity for fashion brands to tap into the raw and candid style of street youth, offering wearable yet stylish pieces.
2. Normcore Aesthetic - Brands can capitalize on the appeal of simple, casual fashions that evoke a normcore aesthetic, targeting consumers who value comfort and effortless style.
3. Carefree Style - There is a demand for clothing and accessories that reflect the carefree sense of style of this generation, emphasizing comfort and minimalistic design.
Industry Implications
1. Fashion Retail - Fashion retailers can cater to the street youth fashion trend by offering a range of wearable yet stylish pieces that capture the raw and candid style of this demographic.
2. Beauty and Cosmetics - Beauty and cosmetics brands have an opportunity to provide fresh-faced, minimalistic makeup products and low-maintenance hairstyles that complement the street youth aesthetic.
3. Photography and Editorial - Photographers and editorial teams can explore capturing raw and candid street youth style in their shoots, showcasing the beauty and authenticity of this fashion movement.