Targeting Terrible Drivers
‘Student Driver' Signs Warn Motorists, Inspire Sympathy
Do people tell you that you drive like you just graduated driver’s ed? Let the world know that you are still learning. With these Student Driver magnets, you finally get the sympathy you need from other motorists when you cut across four lanes of traffic without a turn signal. Have a friend who thinks that jumping the median is a great way to take a shortcut and that a stop sign is merely a suggestion? Get them one too!
Trend Themes
1. Driver's Education Empathy - Creating products that encourage empathy towards student drivers presents a disruptive opportunity for the automotive industry.
2. Humorous Driver Accessories - Designing humorous driver accessories such as the 'Student Driver' magnet provides a market opportunity for novelty companies.
3. Smart Driver Tech - Developing smart technology that educates drivers on safe practices can provide a market disruption for the automotive industry.
Industry Implications
1. Automotive - The automotive industry can leverage trends of driver education empathy and smart driver tech to improve road safety and promote their products.
2. Novelty Products - Designing humorous and novelty products such as 'Student Driver' magnets can be a lucrative opportunity for novelty companies.
3. Educational Technology - Developing technology that educates drivers on safe practices presents an opportunity for ed tech companies to expand their market.