The rustic chic style may still be holding strong in the decor industry, but it is interesting to note how expensive distressed and vintage-looking items are becoming; Stikwood by Jerry McCall, a master woodworker based in Sacramento, California, addresses one of these ridiculously priced items. A much more affordable alternative to reclaimed wood, it is a peel-and-stick panelling system that uses less energy and material.
Essentially, Stikwood by Jerry McCall are made out of ultra-thin wood planks with an adhesive backing that sticks to any surface. Such thin pieces of wood may be nothing new, but McCall has revolutionized the production process to make it use less energy without wasting as much material. He essentially looked to the snowboarding industry for inspiration.
Peel-And-Stick Wood Panels
Stikwood by Jerry McCall Saves Energy and Materials in Chic Way
Trend Themes
1. Affordable Reclaimed Wood Alternatives - The Stikwood peel-and-stick panelling system offers a more budget-friendly option to achieve the rustic chic style, creating opportunities for innovative cost-effective solutions.
2. Energy and Material Efficiency - Stikwood by Jerry McCall's use of ultra-thin wood planks and an adhesive backing showcases a trend towards more sustainable production methods, presenting opportunities for eco-friendly innovations.
3. Cross-industry Inspiration - Looking to the snowboarding industry for inspiration, Stikwood demonstrates the potential for unique and unexpected collaborations, opening doors for disruptive innovation across different sectors.
Industry Implications
1. Home Decor - The Stikwood peel-and-stick wood panels cater to the rising demand for affordable and stylish rustic chic decor, opening up opportunities for innovative design solutions in the home decor industry.
2. Construction and Renovation - The Stikwood system's energy and material efficiency can be applied to construction and renovation projects, leading to more sustainable and cost-effective building practices.
3. Manufacturing - Stikwood's innovative production process presents disruptive opportunities in the manufacturing industry, enabling the creation of new materials and adhesive technologies.