Steve Madden is no longer just about the shoes. The fashion-trendy corporation is collaborating with Lucas Design International to launch a brand new jewelry line.
Judging by the sneak peek, the line seems to lean towards a daytime chic look with a glam rock edge. Including rings, necklaces and cuffs, the chain details and shiny studs are a definite reflection of the well-known Steve Madden shoes. This gorgeous line doesn’t hit retail stores until fall, but if you want first dibs, the jewelry debuts on their website on February 8th.
Check out other Steve Madden styles below.
Braided Glam Rock Bling
Steve Madden New Jewelry Collection Sneak Peek
Trend Themes
1. Fashion Jewelry - There is an opportunity for disruptive innovation in creating unique and trendy fashion jewelry pieces that incorporate chain details and shiny studs.
2. Daytime Chic - Disruptive innovation can be found in developing jewelry designs that offer a daytime chic look with a glam rock edge, appealing to fashion-conscious individuals.
3. Digital Jewelry Retail - The launch of Steve Madden's jewelry line on their website suggests a disruptive opportunity for digital jewelry retail, allowing for direct-to-consumer sales and eliminating the need for traditional retail stores.
Industry Implications
1. Fashion Retail - Fashion retailers can explore the opportunity to expand their offerings by introducing fashion jewelry lines that cater to customers looking for trendy and unique accessories.
2. Jewelry Design - Jewelry designers can tap into the demand for daytime chic accessories with a glam rock edge, bringing innovative designs that stand out in the market.
3. E-commerce - The growth of digital jewelry retail presents an opportunity for e-commerce platforms to provide a convenient and accessible way for consumers to purchase fashion jewelry online.