Children's clothing brand Stella Cove released a new Spring/Summer line of swimwear for little girls. The brand is known for creating luxury pieces with high-quality materials, made to last until they don't fit anymore.
The line was shot by photographer Eliza Logan and styled by Veronica Alvercci, to capture each vibrant new piece is a surreal and fun way. Incorporating fish into each picture, the images in this lookbook draw inspiration from swimming through the ocean. The collection features ruffly one pieces, bold bikinis and tones of prints and colors.
The lookbook's bathing suits are each paired with an aquatic creature, making them stand out as individual art pieces instead of blending into each other. Stella Cove's new surreal swimwear line is available online now.
Surreal Kids Swimwear Lines
Stella Cove's New Children's Swimwear Line is Far from Ordinary
Trend Themes
1. Luxury Children's Swimwear - There is a disruptive innovation opportunity in creating high-end, long-lasting swimwear for children that brings a sense of luxury and sophistication to the market.
2. Surreal Fashion Photography - Incorporating surreal elements into fashion photography creates unique and eye-catching visuals, presenting an opportunity for innovative approaches to showcasing clothing lines.
3. Art-inspired Swimwear Collections - Developing swimwear collections that are inspired by artistic concepts and incorporate elements such as aquatic creatures can provide a fresh and imaginative perspective for consumers in the industry.
Industry Implications
1. Children's Clothing - The children's clothing industry can seize the disruptive innovation opportunity by expanding into luxury swimwear lines and experimenting with surreal concepts in their designs.
2. Fashion Photography - Fashion photographers can explore the disruptive innovation opportunity of incorporating surreal elements and artistic concepts into their work to create captivating visuals that capture attention and stand out from the crowd.
3. Online Retail - Online retail platforms have the opportunity to offer unique, art-inspired swimwear collections for children, tapping into the demand for high-quality, visually appealing products in the market.