While some business are paring back for economic reasons, the latest Starbucks New York City location is doing anything but. It will be the second of its kind in the rich history of the coffee shop chain. Like the Roastery, which is located in the company's hometown of Seattle, this shop will boast 20,000 square feet.
The Starbucks New York City location could very well mimic the vibe of the Roastery as well -- which takes on a Willie Wonka sort of vibe with its coffee shuttle tubes and warehouse feels. Although not much information has been released about this coffee shop, it will be found in the Chelsea area in a building currently being constructed.
Gigantic Coffee Houses
The Latest Starbucks New York City Spot Will Boast 20,000 Square Feet
Trend Themes
1. Gigantic Coffee Houses - Opportunity for coffee chains to create large-scale, experiential coffee shops that offer unique atmospheres and immersive experiences.
Industry Implications
1. Coffee Shop Chains - Opportunity for coffee shop chains to expand their presence and open large-scale locations that provide unique customer experiences.
2. Construction - Opportunity for the construction industry to build large commercial spaces tailored to the needs of coffee shop chains.
3. Hospitality and Tourism - Opportunity for the hospitality and tourism industry to attract customers by offering unique coffee shop experiences in tourist destinations.