Sporty Urban Fashion

The Latest Issue of Self Magazine Stars Model Hilary Rhoda

The sporty urban fashion that makes up the fall 2014 collections of Peter Som, Calvin Klein Collection, Altuzarra and more find the perfect muse in Hilary Rhoda. Not only is she utterly beautiful, but she has the guns and toned physique that does the designs justice. Appearing in the October 2014 issue of the newly launched Self Magazine, the brunette beauty is a vision in bold blue colorblocked outfits, crop tops and structured lines.

Shot in studio by photographer Jason Kim, the sporty urban fashion was styled by Melissa Ventosa Martin. Paired with not so sporty accessories, the athletic looks are perfected with a casual wispy bun by hair stylist Romina Manenti as well as bold brows and a flawless face by makeup artist Christian McCulloch.
Trend Themes
1. Athletic Fashion - Integrating athletic functionality with fashion creates new opportunities for innovative designs aimed at active consumers.
2. Sports-inspired Accessories - Collaborating with accessory designers to create pieces inspired by sports can lead to unique and trendy fashion accessories.
3. Athletic Makeup - Creating makeup products that cater to fitness enthusiasts will tap into a growing market segment and open up new business opportunities.
Industry Implications
1. Fashion - Fashion companies can capitalize on the popularity of athletic fashion and accessories by integrating them into their product lines.
2. Athletic Apparel - Athletic apparel manufacturers can expand their offerings by collaborating with fashion designers to create trendy and stylish athletic wear.
3. Beauty - Beauty brands can explore the market potential of athletic makeup and create product lines that appeal to active consumers.

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