The sportswear basics by heritage brand Ellesse receive a striking elevation through the incorporation of the style sensibilities of Japanese streetwear brand JieDa who boldly exaggerates the silhouettes, creating a slick identity.
The models enjoy a contemporary aesthetic that also embraces functionality, ensuring the garments perform as expected. Dual branding is subtly added to the JieDa x Ellesse collaboration in the form of various design elements. Moreover, the performance of the sportswear basics is extended to "zips, lacing, and storage units."
Individuals who are looking for a sophisticated and minimalist approach to athletic wear will be pleased with the JieDa x Ellesse range. The clothing can be purchased through various retailers, including &chill, WIEN, and iii3.
Elevated Sportswear Basics
JieDa and Ellesse Partner for a Stunning Fall/Winter 2019 Capsule
Trend Themes
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Elevated Sportswear Basics — Incorporating Japanese streetwear sensibilities into sportswear basics creates an elevated identity.
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Contemporary Aesthetic — Embracing a contemporary aesthetic in athletic wear combines style with functionality.
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Dual Branding — Subtly incorporating dual branding elements adds a unique touch to sportswear collaborations.
Industry Implications
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Fashion Retail — Fashion retailers can explore incorporating elevated sportswear basics into their product offerings to attract customers interested in contemporary athletic wear.
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Streetwear — Streetwear brands can partner with heritage sportswear brands to create capsule collections that infuse streetwear sensibilities into traditional athletic wear.
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Online Retail — Online retailers can expand their product selection by carrying the JieDa x Ellesse range, appealing to consumers seeking sophisticated and minimalist athletic wear.