With the winter season just around the corner, extreme winter sports will be picking up again and those interested will be in need of a sport jacket design that is lightweight, durable but most importantly, ultra warm. Sportswear brand Under Armour has released such a coat made with a GORE-TEX exterior shell that is designed to keep skiers and snowboarders dry while on the slopes.
GORE-TEX is one of the most celebrated and highly rated waterproof materials that is completely resistant to moisture while still remaining breathable. The Nimbus Shell jacket features a fitted design with a high collar to keep the wind and elements out, thumbhole cuffs to extra protection, adjustable bungee cords and a hood large enough to fit over a helmet. The coat is available in a variety of monochromatic colors such as camel, black and gray.
Lightweight Gortex Sport Jackets
The Under Armour Nimbus Shell is Thin, Insulated and Waterproof
Trend Themes
1. Lightweight Sport Jackets - Opportunity for innovation in creating sport jackets that are lightweight, durable, and warm for extreme winter sports.
2. GORE-TEX Material - Disruptive potential in utilizing GORE-TEX, a highly rated waterproof material, in various industries beyond sportswear.
3. Monochromatic Color Options - Potential for innovation in offering more monochromatic color choices in sport jacket designs.
Industry Implications
1. Sportswear Industry - Disruption opportunities in the sportswear industry by creating innovative lightweight sport jackets for extreme winter sports.
2. Outdoor Gear Industry - Potential for disruption by incorporating GORE-TEX material into outdoor gear products beyond sport jackets.
3. Fashion Industry - Opportunity for innovation in the fashion industry by introducing more monochromatic color options for winter sport jackets.