Many snack chip brands have expanded flavor offerings to satisfy consumers seeking diversity from their favorite snacks, which is evident with the Spicy Curry Doritos. Available for a limited-time only in Japan, the Doritos look to offer consumers a way to enjoy curry seasoning without having to head to a nearby restaurant.
With so many different food and drink offerings on the market, many consumers are becoming more adventurous than ever with what they choose to try. Brands are responding in kind with limited-edition products, flavors and unexpected products that help satisfy the growing number of foodies.
The Spicy Curry Doritos are purported to have a delicious flavor profile that is spot on with regard to mimicking the taste of curry in the snack chip.
Curry-Flavored Corn Chips
These Spicy Curry Doritos are Available for a Limited-Time in Japan
Trend Themes
1. Limited-edition Flavor Offerings - Brands are creating limited-edition products and flavors to cater to adventurous consumers.
2. Diversity in Snack Options - Consumers are seeking diverse and unexpected products to satisfy their food cravings.
3. Mimicking Restaurant Flavors - Snack brands are innovating to offer consumers the taste of popular restaurant dishes in convenient snack form.
Industry Implications
1. Snack Food Industry - Snack chip brands are expanding flavor offerings to meet the demands of adventurous consumers.
2. Food and Beverage Industry - Brands are responding to the growing number of foodies by creating unique and unexpected products.
3. International Fast Food Industry - Snacks like Spicy Curry Doritos provide consumers with the taste of popular international flavors without having to visit a restaurant.