The new June/July 2009 issue of Out magazine features a voyeurism editorial entitled 'Someone is Watching You.'
Photographer Joe Lally plays a peeping Tom sneaking a peek at guys in their underwear with realistic lights and keyhole effects. The models are styled by Seth Howard in designer underwear.
The editorial features models Charles Devoe, Kyle Ledeboer, Ryan Vigilant, Matthew Paetz, Enrique Miron, and Colby Jarmar.
Implications - Social media has given consumers the ability to peep into the lives of relative strangers any time they want. Voyeurism is exciting precisely because of the feeling that the images were not intended to be seen. Offering customers titillating experiences can offer the opportunity to connect with them in new ways.
Peeping Tom Photography
'Someone is Watching You' in Out Magazine
Trend Themes
1. Social Media Voyeurism - Leveraging social media platforms to provide customers with titillating experiences and connections.
2. Realistic Keyhole Effects - Utilizing realistic lights and keyhole effects in photography to create visually intriguing content.
3. Designer Underwear Styling - Exploring the trend of styling models in designer underwear for visually appealing editorials.
Industry Implications
1. Fashion Photography - Incorporating realistic lights and keyhole effects in fashion photography to create unique and visually captivating images.
2. Social Media Marketing - Leveraging social media platforms to offer customers exciting and titillating experiences for increased brand engagement.
3. Lifestyle Retail - Capitalizing on the trend of customers wanting to connect with brands in new ways by offering titillating experiences and connections through lifestyle retail experiences.