This holiday season, gingerbread lovers can look forward to assembling their gingerbread houses and pretzel fans can take time to assemble Snyder's Pretzel Cabins by Snyder's of Hanover.
On behalf of Snyder's of Hanover, The Harris Poll found that nearly three-quarters of Americans (68%) think that a holiday house made of pretzels would be a fun way to shake up the gingerbread tradition. As such, Snyder's Pretzel Cabins were created to suit builders of all levels, with options like The Holiday Haus for beginners.
Drawing inspiration from gingerbread house kits, savory snack food brands are innovating by creating seasonal builds like charcuterie chalets and meat mansions. These inventive constructions allow for a savory twist, offering an edible masterpiece that combines the charm of holiday tradition with the indulgence of savory snacking.
DIY Pretzel Cabins
Snyder's Pretzel Cabins Put a Salty Spin on Gingerbread Houses
Trend Themes
1. Savory Snack DIY Builds - Savory snack food brands are innovating by creating seasonal builds like charcuterie chalets and meat mansions, bringing a new twist to traditional gingerbread houses.
2. Edible Holiday Masterpieces - Builders can now assemble Snyder's Pretzel Cabins, an edible masterpiece that combines the charm of holiday tradition with the indulgence of savory snacking.
3. Shaking Up Gingerbread Tradition - Nearly three-quarters of Americans think that a holiday house made of pretzels would be a fun way to shake up the gingerbread tradition, leading to the creation of Snyder's Pretzel Cabins by Snyder's of Hanover.
Industry Implications
1. Snack Food - Snack food brands are innovating by creating savory DIY builds like charcuterie chalets and meat mansions, providing an opportunity for unique and customizable creations.
2. Food and Beverage - Creating edible holiday masterpieces such as Snyder's Pretzel Cabins combines food and beverage with the holiday tradition, appealing to consumers looking for unique and indulgent snacking experiences.
3. Holiday Season Products - Shaking up the gingerbread tradition by introducing pretzel-based houses offers an opportunity for holiday season product innovation, catering to the demand for novelty and alternative options.