Sleeping in a Cubi

Qbic Hotels

These hotels don't exist yet, but soon they will! One's opening in 2007 in the great Belgian city of Antwerp and one in Amsterdam. The hotels are hip and cool and what's special about them is that you can serve yourself completely, including choosing an ambient colour for your room, and mostly that it's affordable!


"The key element of Qbic consists of an exciting cube-shaped living space, appropriately called Cubi. Each Cubi features an astonishingly practical configuration, individually designed and built with attractive materials. 'Living room', extra long Hästens bed, Philippe Starck design bathroom elements, LCD TV, audio, safe and high-speed Internet, and an ingenious work-and-dine set create a state-of-the-art living environment.

Pressing the light button, Cubi guests create the atmosphere that best suits their mood of the moment. The stylish upholstery also allows for personal preferences; practical panels enable guests to instantly create their favourite background."
Trend Themes
1. Affordable Self-service Hotels - Hotels that offer affordable self-service experiences, like Qbic, are disrupting the traditional hospitality industry.
2. Customizable Room Configurations - Hotels offering customizable, practical configurations like the cube-shaped Cubi by Qbic are providing innovative and efficient use of space in the hospitality industry.
3. Personalized Ambient Room Settings - Hotels that offer guests the ability to personalize their ambient settings, such as lighting and interior design, like Qbic, are creating unique and memorable experiences in the hospitality industry.
Industry Implications
1. Hospitality Industry - Qbic's affordable self-service concept provides opportunities for businesses to disrupt and provide an alternative to traditional hotel experiences.
2. Interior Design Industry - The practical and attractive customizable design elements of Qbic's Cubi present opportunities for innovative and efficient design solutions to be incorporated into interior design projects.
3. Technology Industry - Qbic's use of technology in guest-room features, such as personalized ambient settings and high-speed internet, present opportunities for the technology industry to partner with the hospitality industry and provide solutions for a unique and memorable guest experience.

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