Efficiency reigns supreme in the technology industry where consumers are more discriminating than ever when it comes to power and resource consumption, so the new Intel Broadwell and Skylake Processors have been unveiled prior to CES 2016. Featuring six new processors in all, the Intel Broadwell and Skylake Processors are set to be priced competitively at a similar price point than the previous generations to help make the switch over for manufacturers and consumers easier to justify.
As the tech world begins to build excitement around CES 2016, the release of the new processors is an interesting move by Intel and likely due to the brand's preference to get the word out before being stifled by waves of new product announcements.
Low-Power Processors
The New Intel Broadwell and Skylake Processors are Unveiled Prior to CES 2016
Trend Themes
1. Efficient Processors - The trend towards low-power, efficient processors will continue to gain momentum as consumers become more discerning about power consumption in their tech devices.
2. Competitive Pricing - The trend towards competitive pricing for new processors will give manufacturers and consumers more options for upgrading their devices.
3. Pre-release Marketing - The trend towards pre-release marketing of new products will become more important for tech brands looking to stand out during peak trade show season.
Industry Implications
1. Computer Hardware - The computer hardware industry stands to benefit from the development and marketing of low-power, efficient processors that can power a range of devices from laptops to servers.
2. Consumer Electronics - The consumer electronics industry will benefit from the trend towards competitive pricing for new processors as it becomes easier for consumers to justify upgrading their devices.
3. Marketing and Advertising - The marketing and advertising industry will need to shift towards more strategic pre-release marketing campaigns to help tech brands stand out amidst a sea of product announcements during trade shows.