The 'SiriusXM Commander Touch' is a standalone satellite radio that was just unveiled at CES 2016. While satellite radio is standard on most new vehicles, it is not accessible for those with older cars. Now SiriusXM had developed a standalone device that makes it easier for anyone to enjoy satellite radio.
SiriusXM Commander Touch is an aftermarket satellite radio that allows consumers to listen to SiriusXM directly through their vehicle's in-dash audio system. The standalone system features a touchscreen display that can be mounted anywhere in the vehicle. The hideaway tuner can then be installed behind the dashboard for seamless integration. The system can even be flush mounted to the dash for a more professional look. As SiriusXMS's Executive Vice President of Sales and Development Joe Verbrugge explains, "SiriusXM Commander Touch gives drivers who want SiriusXM in their vehicle an innovative solution for installation without replacing their vehicle's factory-installed radio."
The standalone radio system is the perfect solution for drivers who want to enjoy a premium listening experience in their vehicle.
Standalone Satellite Radio Systems
The 'SiriusXM Commander Touch' System Was Unveiled at CES 2016
Trend Themes
1. Standalone Satellite Radio Systems - The development of standalone satellite radio systems provides a disruptive innovation opportunity for aftermarket car audio manufacturers to offer consumers a premium listening experience in older vehicles.
2. Seamless Integration - The integration of hideaway tuners and touchscreen displays in standalone satellite radio systems presents a disruptive innovation opportunity for automotive technology companies to enhance the in-car entertainment experience.
3. Professional Look - The option to flush mount standalone satellite radio systems to the dash creates a disruptive innovation opportunity for car customization companies to offer a sleek and professional audio installation solution.
Industry Implications
1. Automotive Aftermarket - The development of standalone satellite radio systems creates opportunities for aftermarket car audio manufacturers to tap into a new market segment of older vehicle owners who desire a premium in-car listening experience.
2. Automotive Technology - The integration of hideaway tuners and touchscreen displays in standalone satellite radio systems presents opportunities for automotive technology companies to collaborate with satellite radio providers and enhance the in-car entertainment experience.
3. Car Customization - The option to flush mount standalone satellite radio systems to the dash provides opportunities for car customization companies to offer a seamless and professional audio installation solution to vehicle owners seeking a sleek and modern look.