Though you would think that it would be Disney's indulgent and over-the-top holiday goodies that would be drawing attention this time of year, but instead, the new Simba Pretzel is the hottest treat available to park-goers.
The new Simba Pretzel is one of the delicious baked goods available from the Harambe Fruit Market in Disney's Animal Kingdom. The dish itself consists of soft pretzel dough twisted into the shape of the Sima drawing from Rafiki's cave in 'The Lion King' movie. The pretzel is then dusted with a layer of flaky sea salt and served with a creamy cheese dip on the side. As expected fans, are roaring with excitement over the golden pretzel treat.
Lion-Shaped Pretzels
Disney's Animal Kingdom is Selling a Golden Simba Pretzel
Trend Themes
1. Disney Food Products - Opportunities to create novelty and themed food products to connect with consumers on an emotional level.
2. Themed Baked Goods - Opportunities to create themed baked goods for events and entertainment venues, creating more opportunities for consumers to engage with a brand in an immersive way.
3. Food and Entertainment Integration - Opportunities to create unique food products and experiences that cater to entertainment-seeking audiences and add value to their experiences.
Industry Implications
1. Food and Beverage - Innovations in the field of food and beverage can create novel experiences that align with consumer preferences and demand.
2. Entertainment - Integration of food with entertainment can create an immersive, enjoyable experience that enhances consumer engagement and adds value to their experience.
3. Retail - Incorporating themed treats and baked goods in retail stores creates a point of differentiation that can attract customers and increase sales.