Renting a car is about to become a whole lot less of a hassle thanks to the Silvercar app. Silvercar is a new startup with designs on taking car renting to the cloud. The Texas-based company, in staying true to its namesake, only offers an Audi A4 for rent.
Cutting variety is one way Silvercar is attempting to make the rental process easier. The Audi A4 may be a luxury sedan, but since it's the only car the company offers, rates will be comparable to renting a standard or full-size car. Silvercar lets you handle renting and payment entirely from your phone. Users can book and pay for cars using the Silvercar app. When a user arrives at the airport, they unlock their Audi A4 by scanning it.
In the scanning process, the customer's profile information, including favorite hotels and satellite radio stations, is automatically uploaded into the car. This neat trick is designed to make renting a car a more personal experience. No exact date has been set, but the Silvercar app is expected to launch sometime in 2013.
Choice-Less Car Rental Companies
The Silvercar App Only Offers an Audi A4 for Rent
Trend Themes
1. Choice-less Car Rental - Rental companies can simplify the rental process by offering a single car type for rent at affordable rates, while providing a supercharged customer experience through mobile apps.
2. Cloud-based Rental Platforms - Developing cloud-based platforms that allow customers to rent a car on-demand from a fleet of vehicles while minimizing human interaction can revolutionize the car rental industry.
3. Personalized Rental Experiences - Renting a car could be personalized by leveraging customer data available on mobile apps, such as preferred hotels and entertainment preferences, to provide a tailored experience for the consumer.
Industry Implications
1. Car Rental - Car rental companies can embrace mobile apps and cloud-based platforms to make the rental experience smoother and customer-friendly.
2. Automotive - The development of new car rental platforms and mobile apps that enable car sharing with a personalization feature can enhance the customer experience and generate revenue streams for the automotive industry.
3. App Development - Creating mobile apps that empower customers to rent a car on-demand powered by AI, GPS and mobile payment solutions would revolutionize the car rental industry and help boost app development revenue.