Luxury fashion imprint Chrome Hearts introduces its new range of unique jewelry with the Silichrome range which is full of rubber jewelry designs. This features a collection full of affordable new pieces and is entirely made in Japan. The collection is made up of silicon rings along with a classic Chrome Hearts cross that is able to fit on any chain.
It's important to note that the highest-priced item in the new line is $165 USD, which makes this the most affordable collection of jewelry by the brand that has ever been made. Notably, this is not the first time that Chrome Hearts has breached into the realm of rubber jewelry, having done so back in 2008.
Silicon Rubber Jewelry Capsules
Chrome Hearts Rolls out its Affordable New Silichrome Line
Trend Themes
1. Affordable Luxury Jewelry - The Silichrome line by Chrome Hearts offers a disruptive innovation opportunity for brands to create high-quality jewelry pieces at an affordable price point.
2. Silicon and Rubber Jewelry - The use of silicon and rubber in jewelry design offers a unique and disruptive innovation opportunity for brands to create unconventional pieces that appeal to a wider audience.
3. Japanese-made Jewelry - There is a growing trend towards locally made and sourced products, such as the Silichrome line by Chrome Hearts which was entirely made in Japan.
Industry Implications
1. Fashion and Luxury Brands - Luxury fashion brands can tap into the trend of creating more affordable products, such as the Silichrome line by Chrome Hearts.
2. Jewelry and Accessories - The use of unconventional materials like silicon and rubber in jewelry design offers an opportunity for disruption in the industry.
3. Manufacturing and Production - The trend towards locally sourced and produced products, such as the Silichrome line by Chrome Hearts, is an opportunity for the manufacturing and production industry to innovate and meet consumer demands.