If you want a simple way to find your next favorite pair of high heels, the SoSho shoe app is ideal for you. Now you can quickly swipe through hundreds of pairs of shoes daily to find your perfect match.
SoSho is a free smartphone fashion app designed by founders Teemu Kinos and Mika Kuisma. The app works a lot like Tinder in the sense that users can quickly, and conveniently, swipe through hundreds of possible choices of shoes till they find their perfect match. The idea is that rather than looking for a significant other, the SoSho app matches people up with their ideal pair of shoes. As users scan through boots, sandals, ballet flats and high heels they can choose to swipe -- or 'discard' -- a pair they don't like. A new pair of shoes will appear instantly on the screen and the user can continue swiping till they find one that they'd like to purchase.
Matchmaking Shoe Apps
The SoSho Footwear App is Like Tinder for Shoes
Trend Themes
1. Mobile Shoe Shopping - The trend of using smartphone apps to conveniently browse and purchase shoes is disrupting traditional footwear shopping experiences.
2. Swipe-based Fashion Discovery - The trend of swipe-based apps, like the SoSho app, is revolutionizing how consumers discover and choose their fashion items.
3. Personalized Fashion Curation - The trend of using algorithms and user preferences to curate personalized fashion recommendations, as seen in the SoSho app, is providing a tailored shopping experience.
Industry Implications
1. Fashion E-commerce - The fashion e-commerce industry can leverage mobile shoe shopping apps to enhance customer convenience and improve sales.
2. App Development - The app development industry can explore the swipe-based fashion discovery trend to create innovative apps that cater to customer preferences.
3. Data Analytics - The data analytics industry can benefit from the personalized fashion curation trend by leveraging user data to deliver more accurate recommendations and improve customer satisfaction.