Surreal Poolside Pop-Ups

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The Shinebright Studio Showcases Creative Talent

The Shinebright Studio is a new pop-up space brought to you by glacéau vitaminwater. Lasting for seven-weeks, the studio features work by some of the most creative talent in London. It is comprised of installations, workshops and creative counseling sessions, all intended to inspire visitors to realize their own creative aptitude. One lucky winner will land a spot on the School for Creative Start-Ups' support program.

Designers Isabel and Helen, along with the Bread Collective, worked hard to bring the space to life. Titled 'No Diving,' the installation was inspired by the London heat; specifically, the duo wanted to offer a surreal respite, a place where people could "strip off and soak up the artificial rays."

Moreover, the designers wished for their visitors to be transported to 1960s Palm Spring.
Trend Themes
1. Pop-up Spaces - The rise of pop-up spaces allows businesses to create unique and temporary experiences for their customers.
2. Creative Counseling - The trend of creative counseling sessions provides individuals with guidance and support to tap into their creative abilities.
3. Support Programs for Start-ups - Support programs for start-ups enable entrepreneurs to receive mentorship and resources to launch and grow their businesses.
Industry Implications
1. Event Planning - The event planning industry can capitalize on the trend of pop-up spaces by offering specialized services to design and execute unique experiences for their clients.
2. Creative Coaching - The creative coaching industry has an opportunity to provide counseling services that help individuals unlock their creativity and overcome creative blocks.
3. Business Incubators - Business incubators can leverage the trend of support programs for start-ups by offering comprehensive mentorship, resources, and networking opportunities to early-stage entrepreneurs.

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