Protective Urban Consumer Purses

The 'Shield Satchel' Offers Protection in the Event of Danger

The 'Shield Satchel' comes as a protective piece of equipment that will enable users to stay safe as they make their way through a city in the event of a riot, protest or attack where they might be at risk of being hurt. Designed by Celine Setiadi, the purse works by allowing you to keep all of your essentials within and toting it around with you during your daily routine. In the event that something dangerous does happen, the purse can be changed into a protective shield that will keep you safe from flying objects or potential attacks.

The 'Shield Satchel' is crafted from polycarbonate and acknowledges the need for protective accessories that will help to offer a way to stay safe when heading to a peaceful protest or simply walking the streets of a metropolitan area.
Trend Themes
1. Protective Urban Accessories - There is a growing trend in creating urban accessories, such as purses, that offer protection during uncertain or dangerous times.
2. Multipurpose Protective Gear - The trend of creating multipurpose protective gear allows for increased convenience and safety in people's day-to-day lives.
3. Personalized and Stylish Safety Gear - With the increased demand for safety gear, there is an opportunity to create personalized and stylish products that people will want to carry.
Industry Implications
1. Fashion - Fashion companies can capitalize on the trend of creating protective accessories and incorporate safety features into their designs.
2. Security - Security companies can enter the market of creating multipurpose protective gear, combining their expertise with the need for personal safety.
3. Technology - The use of new materials and technology in the production of personalized and stylish safety gear creates opportunities for tech companies to innovate and create new products.

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