The 'iShampo' is a new style of cleanser from Japan that encourages people to seek an alternative to the usual haircare brand. It can be purchased online in China through retailer Taobao, and went on sale October 27th, 2011.
On the back of the case, the company claims this is a fully licensed'Apple product, which suggests Apple's copyright division may be in touch rather promptly. Nevertheless, it is a fun, witty and great product that I am sure will fly off the shelves. The company behind this product is on a mission to replicate the iPods success in the hair and beauty market. The product is available for both shampoo and conditioner.
The iShampoo is sure to cause quite a stir for the Apple company, so if you are wanting to buy this product, do so before things get ugly.
Tech-Inspired Cleansers
The 'iShampo' is a Fake Rendition
Trend Themes
1. Tech-inspired Cleansers - The emergence of tech-inspired cleansers, like the 'iShampo', presents an opportunity for innovative disruptions in the beauty industry.
2. Alternative Haircare Brands - The growing interest in alternative haircare brands is creating room for disruptive innovation in the hair and beauty market.
3. Replicating Success in Different Markets - Companies aiming to replicate the success of iconic tech products, like the iPod, in different markets, such as the hair and beauty industry, have an opportunity for disruptive innovation.
Industry Implications
1. Beauty - The beauty industry can explore disruptive innovation by incorporating tech-inspired cleansers, like the 'iShampo', into their product offerings.
2. Retail - The retail industry, particularly online platforms like Taobao, can benefit from the rising demand for alternative haircare brands, such as the 'iShampo'.
3. Copyright and Intellectual Property - The copyright and intellectual property industry may witness disruptions as companies like the one behind the 'iShampo' push boundaries with tech-inspired products based on iconic brands.