Game Add-On Collectors Editions

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From Software Announced the Elden Ring DLC Collector's Edition

From Software hosted an announcement trailer for the release date and details surrounding its previously-announced 'Shadow of the Erdtree' expansion, this time including the Shadow of the Erdtree Collector's edition. The DLC itself will add new areas, items, abilities, and bosses to the critically-acclaimed action RPG, including the face of the DLC: Messmer The Impaler.

To further showcase the importance of Messmer to the Shadow of the Erdtree expansion, FromSoftware has included a detailed 46cm figurine of the boss in the collector's edition. Aside from this figurine, the collector's edition includes a 40-page artbook, the official soundtrack, a download code for the DLC, and a special display box. This collector's edition will release on June 21st, 2024, alongside the regular add-on. The regular DLC retails for $55 CAD, or roughly $40 USD. The price of the collector's edition has not yet been announced.
Trend Themes
1. Exclusive Collector's Editions - Opportunity for companies to offer premium packages with exclusive physical items to enhance the gaming experience.
2. Expansion DLC Merchandise - Potential for game developers to create merchandise tied to expansion DLC releases to cater to dedicated fans.
3. Limited Edition Add-ons - Possibility for introducing limited edition add-ons with unique collectibles to incentivize pre-orders and increase sales.
Industry Implications
1. Gaming Industry - Incorporating physical collectibles into expansion DLC packages can drive customer engagement and loyalty in the gaming industry.
2. Merchandise Retail Industry - Opportunity for retailers to collaborate with game developers to sell exclusive expansion DLC merchandise and collector's editions.
3. Marketing Industry - Creating limited edition add-on collectibles can serve as a unique marketing strategy to attract and retain customers in various industries.

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