The Samsung TV Plus app has been updated to offer users access to more content than ever and help them to enjoy an immersive mobile experience when watching from anywhere. The updated app is arriving this May and June in the UK, and will introduce a vertical video experience to let users easily scroll through short videos. Samsung Galaxy users will be able to access more than 100 free channels without having to pay for any subscriptions or monthly fees, which responds to increasing interest in complimentary content services.
Head of Product, Samsung Europe Gus Grimaldi commented on the updated Samsung TV Plus app saying, "We’ve made fresh and exciting updates to our popular Samsung TV Plus mobile app which will make watching premium TV shows and movies even better for our customers. The number of people using the free app has more than doubled within the last year and our new update gives Galaxy users an opportunity to watch exclusive content in a more mobile-friendly way on-the-go."
TV Streaming App Updates
The Samsung TV Plus App Has Over 100 Free Channels
Trend Themes
1. Enhanced Content Access - The updated Samsung TV Plus app provides users access to more content without paying for any subscriptions or monthly fees, presenting opportunities for businesses to offer new freemium services.
2. Vertical Video Experience - The introduction of a vertical video experience in the updated Samsung TV Plus app suggests the rise of mobile video consumption and presents disruptive innovation opportunities in the mobile advertising industry.
3. Growing Interest in Complimentary Content Services - The increasing usage of the free Samsung TV Plus app suggests a growing trend towards complimentary content services with no monthly fees, presenting opportunities for businesses to adopt new subscription models and monetization strategies.
Industry Implications
1. TV Streaming - The Samsung TV Plus app updates have significant implications for the TV streaming industry, creating opportunities for B2B partnerships and advertising collaborations.
2. Mobile Devices - The introduction of a mobile-friendly vertical video experience in the updated Samsung TV Plus app presents disruptive innovation opportunities in the mobile device industry, particularly for app developers and mobile ad tech companies.
3. Media and Advertising - The growing trend towards complimentary content services with no monthly fees presents opportunities for media companies to innovate their monetization strategies and advertising practices.