After modeling for Salvatore Ferragamo's Spring/Summer 2011 line, Polish-Canadian model Daria Werbowy is back as the face of the Salvatore Ferragamo Fall 2011 collection. The ad campaign was shot by photographer and Ferragamo favorite Mikael Jansson. Jansson captured Werowy looking sophisticated and understated alongside male model Mathias Lauridsen in Lake Como, Italy.
Prints are evidently the theme of the Salvatore Ferragamo Fall 2011 collection, with pinstripes, plaid and houndstooth dominating the pictures. Werbowy's refined elegance is not to be overlooked in the campaign and is the perfect complement to the heavily printed clothes.
With classic shapes and ladylike accessories, the collection is perfectly in tune with the feminine shapes and styles that have been dominating the runways as of late.
The Salvatore Ferragamo Fall 2011 campaign demonstrates that elegance and sophistication will never go out of style.
Head-to-Toe Houndstooth
Salvatore Ferragamo Fall 2011 Shoot is Full of Prints and Patterns
Trend Themes
1. Printed Fashion - Disruptive innovation opportunity: Explore eco-friendly printing techniques to create sustainable and unique printed fashion items.
2. Classic Shapes - Disruptive innovation opportunity: Develop high-tech fabrics that mimic classic shapes, combining comfort with timeless style.
3. Feminine Styles - Disruptive innovation opportunity: Utilize advanced 3D printing technology to create customizable feminine styles that cater to individual body shapes and preferences.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate smart fabrics and wearable technology into fashion designs for enhanced functionality and style.
2. Textile - Disruptive innovation opportunity: Research and develop sustainable textile materials and processes to reduce environmental impact in the fashion industry.
3. Print and Design - Disruptive innovation opportunity: Develop software and hardware solutions for high-quality and efficient print and design processes in the fashion industry.