Thailand's leader in shopping center and property development, Central Pattana (CPN), introduced new Central's Hygiene and Safety measures to support safe shopping experiences and a healthy economy. For a "worry-free journey," there are screening measures that begin at the start of a shopping experience, as well as continued social distancing protocols, thorough cleaning and an increase in totally touchless interactions. These new safe shopping measures are set to be put in place across dozens of malls under CPN, including CentralFestival, Central Phuket and Central Village and more across the country.
In Thailand, the new normal for retail is being supported by a three-part recovery plan that aims to reunite the country by reassuring the public, reopening businesses and rebuilding the economy.
Post-Pandemic Shopping Malls
CPN's Safe Shopping Journey Starts with Extra Screening Measures
Trend Themes
1. Safe Shopping Experiences - Disruptive innovation opportunity: Develop advanced screening measures and touchless interactions to ensure worry-free shopping experiences.
2. Thorough Cleaning Protocols - Disruptive innovation opportunity: Create innovative cleaning technologies and processes to maintain high levels of hygiene in shopping malls.
3. Continued Social Distancing - Disruptive innovation opportunity: Implement technology-based solutions for enforcing and monitoring social distancing in retail environments.
Industry Implications
1. Retail - Disruptive innovation opportunity: Introduce contactless payment solutions and virtual shopping experiences in the retail industry.
2. Cleaning and Sanitization - Disruptive innovation opportunity: Develop automated cleaning systems and eco-friendly sanitization solutions for shopping centers and malls.
3. Technology - Disruptive innovation opportunity: Create smart sensors and AI-powered analytics to optimize social distancing and crowd management in public spaces.