Pureed Roasted Veggie Dips

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The New Lineup of Sabra Veggie Dips are Made with Roasted Vegetables

The new Sabra Veggie Dips have finally hit store shelves so you can take your quarantine snack game to the next level.

Though Sabra is best known for its creamy hummus dips, the brand is branching off in a new direction with its new Sabra Veggie Dips. Just as the name suggests, the new Veggie Dips are tasty and flavorful dips made from roasted veggies that have been pureed into a creamy, hummus-like texture. The veggie-rich dips are non-GMO and come in two tasty varieties: Roasted Sweet Potato and Roasted Zucchini. The sweet potato flavor also includes caramelized onion and maple for a sweet flavor profile, while the zucchini option includes savory ingredients such as spinach, artichoke, and garlic.
Trend Themes
1. Roasted Veggie Dips - Creating dips made from roasted vegetables is a disruptive innovation opportunity for food companies to expand their dip product lines.
2. Non-gmo Snacks - Non-GMO ingredients is a growing trend in the food industry, offering an opportunity for snack companies to differentiate themselves with healthier snack options.
3. Vegetable-based Hummus - Developing vegetable-based hummus is a trend in the snack industry as consumers search for healthier and more diverse snack options.
Industry Implications
1. Food Industry - Food companies can take advantage of the trend of creating non-GMO dips made from roasted vegetables to promote healthier snacking options to consumers.
2. Snack Industry - The snack industry can bring in new customers with healthier snacking options, such as Sabra's non-GMO roasted veggie dips, to attract health-conscious consumers.
3. Grocery Industry - The grocery industry has an opportunity to stock and promote new non-GMO vegetable-based dip options to cater to a growing market of health-conscious consumers.

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