Sack Mask Fashion

The Sabina Bryntesson AW12 Collection is Eccentrically Exotic

The Sabina Bryntesson AW12 collection is filled with looks that are fitting for a fashionable captive or a Muslim woman. From burlap sack masks to stylish versions of khimars and overhead abayas, the fashion line is as exotic as it is experimental.

With a monochromatic palette of stark whites, deep blacks and light greys, the Sabina Bryntesson AW12 collection is nevertheless accented with a bright-orange hue. This colorful addition gives the line a Halloween feel. The outfits themselves can be considered costume-like as well.

As quirky as the Sabina Bryntesson AW12 collection may be, there is an inherent sophistication to each look that is carried in the smart tailoring of the clothing and poised postures of the models. It is the odd use of baseball caps that really draws attention though.
Trend Themes
1. Experimental Fashion - There is an opportunity for disruptive innovation in pushing the boundaries of traditional fashion by experimenting with unconventional materials and designs.
2. Modest Fashion - The combination of traditional Muslim clothing with modern fashion elements presents an opportunity for disruptive innovation in the modest fashion industry.
3. Costume-like Fashion - There is an opportunity for disruptive innovation in creating fashion lines that blur the boundaries between everyday clothing and costumes for unique and expressive styles.
Industry Implications
1. Fashion Design - Fashion designers can explore disruptive innovation by incorporating unconventional elements and experimental designs into their collections.
2. Modest Clothing - The modest clothing industry has the potential for disruptive innovation by combining traditional Muslim attire with contemporary fashion trends.
3. Costume Design - Costume designers can seize the opportunity for disruptive innovation by creating fashion lines that merge daily wear with theatrical elements for unique fashion expressions.

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