April Love stars in the RCVA Spring 2014 campaign, modeling casual, bohemian designs. The line is made up of tribal-inspired patterns, sun-drenched shades and flirty crochet and fringe detailing to add to a feminine, 70s aesthetic.
Love looks effortlessly chic in skimpy bikinis and printed cut-out one pieces, accessorized with bold, chunky jewelry, backwards hats and sneakers for a modernized vibe. She looks smolderingly sexy in the photos, particularly the one where she’s exiting a pool in an orange triangle-top.
For those interested in the collection, there’s an accompanying video of Love modeling their designs. The RCVA Spring 2014 – the second season of swimwear for the brand – is perfect if you’re looking to take a Christmas vacation to an island paradise this year.
Sunkissed Bohemian Swimwear
The RCVA Spring 2014 Line Stars April Love Looking Effortlessly Cool
Trend Themes
1. Bohemian Swimwear - The emergence of bohemian-inspired swimwear designs that incorporate bold patterns and crochet detailing, presents an opportunity for designers to create more unique and playful styles for the swimwear market.
2. Effortless Chic Aesthetic - The rise of the effortless chic aesthetic in swimwear, using simple and comfortable designs with modern accessories such as sneakers, offers a chance for brands to tap into the athleisure trend in swimwear.
3. Bold Jewelry and Backwards Hats - The popularity of chunky jewelry and backwards hats as accessories in swimwear photography suggest an opportunity for accessory brands and designers to tap into the increasing demand for stylish and functional beachwear.
Industry Implications
1. Fashion - The fashion industry can explore the potential for swimwear lines to incorporate bohemian-inspired designs, bold accessories, and a modern, comfortable aesthetic.
2. Jewelry - Jewelry designers and brands can leverage the demand for bold and chunky jewelry in swimwear photography to create new collections tailored for beach and resort wear.
3. Athleisure - The growing trend towards athleisure wear can inspire swimwear brands to design pieces that are both stylish and functional, with comfortable silhouettes and modern accessories like sneakers.