Woodkid just released the latest music video for their song 'Run Boy Run' from their Album 'The Golden Age,' set for release in Fall of 2012.
Music videos are an amazing medium to showcase a band's musical talent alongside a compelling narrative. While the audience is not made privy to the story in its entirety, the short video is enough to captivate and entrance viewers.
Based in an alternate reality, 'Run Boy Run' begins with just that: a boy running out of an ivory, monolithic cathedral. As the young boy trudges through the land, creatures begin to sprout out from the ground. At first it appears that these creatures are trying to recapture the lad, but in truth they are following him. Escape turns into attack as the young boy leads an army of wildlings against his former captors.
Epic Fantasy Rebellion Shorts
The Run Boy Run Music Video Plays Out Like a Video Game
Trend Themes
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Industry Implications
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3. Branding and Marketing - Opportunity for brands to leverage alternate reality storytelling to create unique and immersive brand experiences, connecting with audiences on a deeper level.